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Female Guitarist Alice Stuart Shows Us How It’s Done At 71
She was featured in Guitar Player magazine in 1974. Rolling Stone did three stories about her in the 1970s. “There would be no Bonnie Raitt without Alice Stuart.” – Dick Waterman If you want to know...
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Three Steps To Content Marketing For Musicians
You may have heard that content marketing is (or should be) the center of 21st century marketing for any business, large or small. But what does this mean in practical terms for a DIY musician? The...
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10 Simple Ways To Promote Your Music
[The following is a guest post by my friends at Ditto Music. That's why the spelling is British Ditto Music is an online music record label services and digital distribution company servicing over...
View ArticleWalking The Dog Episode 1: Creating For Yourself Or For The Market
Most every morning I walk my dog. That’s where I do a lot of my thinking about my own music and social media, about music marketing and about what’s happening with music and technology in general. I...
View ArticleWalking The Dog Episode 3: Facebook Ads
Facebook: we love it and hate it. Facebook brings up so many opinions, but there is no question that it plays a big role in our lives both personally in business. In Episode 3, I have decided to take a...
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Social Media For Musicians According To Daredevil Johnny Dwinell
A few months ago, I came across a free ebook for download called Music Marketing on Twitter by a guy named Johnny Dwinell from Daredevil Productions in Nashville, TN. I’ve downloaded and purchased...
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Seattle Musician Molly Lewis On Going Viral, Social Media and Patreon
[Photo by Atom Moore] A few facts to introduce this interview: Molly Lewis’ (@molly23) ukulele cover of Britney Spears’ Toxic, which she first played at her high school talent show, went viral on...
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It’s Your Reputation, Don’t Screw It Up
I received an email this week from a fellow musician and music marketer that caused me to unsubscribe from his list. I was so incensed that I didn’t just unsubscribe, I wrote him to tell him why. The...
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“Stop trying to get on the radio” And Other Words Of Wisdom From DJ @BradNolan
Stevie and I have been honored to be asked to help judge the last two annual Hard Rock Rising Global Battle of the Bands here in Seattle. In 2014, 10,000 bands entered this international competition,...
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How Two New Age Musicians Debuted At No. 1 On Billboard’s Top Ten
I interviewed New Age artists Ricky Kej and Wouter Kellerman recently about how they marketed their newest collaboration, Winds of Samsara. The album debuted in July at No. 1 on the Billboard New Age...
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2015 Social Media Checklist for Musicians
Featured image by scottchan for freedigitalphotos.net I began teaching a social media certificate class this month to 31 adults in downtown Seattle at the University of Washington’s Continuing...
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The Importance of Purpose For Musicians
Blah blah blah personal branding blah blah blah purpose blah blah blah cause marketing… I hear several related refrains oft repeated in the world of social media gurus: “Purpose” is important if you...
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Case Study: How The Rock Band @NightRiots Broke Out
What factors cause a band with regional popularity to suddenly break onto the national scene? Night Riots is a California-based rock band that has gotten a lot of buzz recently, and this article is all...
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An Interview With Pianist @LewinPiano
I “met” Michael Lewin virtually (online) last year on one of the indie artist Grammy® Facebook pages. He sent me his CD, “Beau Soir,” in the mail, and honestly, I really loved it. I didn’t think I...
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5 Reasons Other Musicians Will Play On Your Album
You are a solo artist looking to record your next single, or album, but you need other musicians to perform on your tracks. You could be a songwriter who doesn’t sing, recording a demo in need of a...
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